An extended team shouldn't have a hidden rate card. Ours is below. Senior thinking is priced like senior thinking, and everything else is priced at what it actually costs now.
| Level | Rate | What it covers | Examples |
|---|---|---|---|
| Growth Leadership | $200/hr | Planning and measuring the programs that generate patients, revenue, or donations | Market research, service-line planning, annual marketing plan, quarterly performance review |
| Technical & AI Configuration | $170/hr | Setting up the systems that do the work | Website platform setup, analytics, email automation, CRM, AI tool and workflow configuration, patient-communication platforms |
| Content Strategy | $140/hr | Deciding what to say, to whom, and where | Brand positioning, audience mapping, campaign planning, website architecture, keyword strategy, course design |
| Production | $75/hr | Making the thing | Page builds, copywriting, design, video, training modules, content updates |
| Learning & coordination | $0 | Learning your business, learning new tools, internal handoffs | Never billed to the client |
| Bargain web & SEO shop | Traditional agency | CareConnect | |
|---|---|---|---|
| Monthly cost | ~$200 | $5,000 – $8,000 | Hourly, by task; typically $900 – $1,500/mo for practice SEO |
| What you get | Hosting and a promise | A junior team at a senior blended rate | Senior people at senior rates, production at $75 |
| Reporting | Rarely, if ever | A dashboard nobody explains | A written quarterly report and a live review with your team |
| Who calls you | No one | An account manager | The person doing the work |
| When something breaks | It stays broken | A ticket | Fixed, logged, on your invoice at $75 |
| When AI makes work faster | Doesn't apply | Agency keeps the margin | Your bill goes down |
| Contract | Auto-renews | 6–12 months | None. Stop anytime. |
We listen, ask questions, and tell you what we'd do first. If we're not the right fit, we'll say so and point you somewhere better.
Broken out by rate level, so you can see where the senior hours go and where the inexpensive ones go. You approve it before anything is billed.
On any new piece of work, we stop at ninety minutes, show you a sample, and confirm direction. Time beyond that without your approval is on us.
At month end you receive a single invoice listing every hour, its rate level, and what was done. Pay for what you got. Nothing more.
Illustrative estimate for an independent medical practice: ten-page website, then a quarterly performance cycle.
| Level | Hours | Cost |
|---|---|---|
| Growth Leadership | 4 | $800 |
| Content Strategy | 8 | $1,120 |
| Technical & AI Configuration | 6 | $1,020 |
| Production | 16 | $1,200 |
| Total | 34 | $4,140 |
| Level | Hours | Cost |
|---|---|---|
| Growth Leadership Performance review, next-quarter plan, live meeting with your team | 3 | $600 |
| Content Strategy Keyword and content plan, competitor check | 5 | $700 |
| Technical & AI Configuration Site health, speed, security, listings, analytics | 4 | $680 |
| Production New content, page updates, provider and service changes | 18 | $1,350 |
| Total per quarter about $1,110 a month | 30 | $3,330 |
| First year | Bargain shop | Traditional agency | CareConnect (this example) |
|---|---|---|---|
| Website | Template, often not owned by you | $15,000 – $30,000 | $4,140 |
| Ongoing | $2,400/yr | $60,000 – $96,000/yr | $13,320/yr |
| Year one | $2,400 — and a site that slowly stops working | $75,000 – $126,000 | $17,460 |
Your numbers will differ. This is a representative scope, not a quote. Competitor figures reflect published market ranges and are shown for comparison only.
Get an estimate for your organization
“We engaged CareConnect for staff training video content. The team contributed far more in content strategy and production quality than we had anticipated.”