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MARKETING SERVICES

A leaner, smarter marketing agency. 

CareConnect Strategies achieves performance marketing at a high level by combining data-driven strategy with lean execution. Our full-service agency approach allows us to execute projects that drive results. 

Performance Marketing First

Let's attack the low-hanging fruit first. Once we are driving results, we can expand into new, even more profitable activities. Test, repeat, expand.

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Our strategy is focused on driving the most ROI in the shortest time, while building your brand's reputation for quality. Our strategy feeds into our content production, promotion, and sales support.

Strategy

  • Go-To-Market strategy

  • Testing strategy

  • Brand positioning

  • Annual planning

  • Impact projections

Content

  • Website build

  • Website optimization

  • Webinars

  • White papers

  • Nurture and loyalty

Promotion

  • Paid ads, all media

  • Organic social content

  • PR

  • Partnerships and influencers

Sales Support

  • Scripting and training

  • Collateral

  • Event planning

  • Lead scoring and management

Driven by Data

Is it a success to have 65 attendees to an event? It depends. If they arrived for the free food and won't generate valuable leads, it could be a waste of money. We don't just execute, we focus on growth.

 

Especially with AI to help... an audit, focus group, survey, or data analysis can be quick and highly effective at the same time.

 

It costs hundreds of dollars for an SEO analysis, not thousands. Same with GA4 setup. We partner with our clients instead of charging large fees.

Audit

  • Comprehensive marketing audit

  • Sales collateral audit

  • SEO audit

  • Process efficiency audit

Research

  • Audience, persona, and use case research

  • Competitive analysis

  • UX testing

  • Satisfaction and surveys

Data 

  • Database architecture

  • Privacy law compliance

  • Data security

  • Data capture

Analytics

  • Growth and performance modeling

  • Web analytics

  • Dashboards and reporting

  • Data insights

Supported by Structural Excellence

CareConnect leaders have managed highly complex marketing teams for even more complex businesses. We love to put  together winning structures and will set you up for success.

Team

  • Org chart optimization

  • Marketing team training

  • Outsourcing and partnerships

MarTech

  • Platform review

  • Implementation oversight

  • Rules and automation

  • Dynamic content 

Process

  • Agile sprint planning

  • Project management roles and tools

  • Stakeholder management

Guidance

  • Change management 

  • Crisis communications planning

  • Onboarding and guidelines

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